Marketing Strategies and Potential Pitfalls
On November 2nd, 2023, the Business and Management Department, Faculty of Administrative Sciences at Tishk International University-Sulaimani (TIUS) organized an enlightening workshop centered on marketing strategies and potential pitfalls. Dr. Hiwa Mohammed, who serves as the Marketing Manager at Bamo Company, took the stage to deliver a comprehensive exposition of fundamental marketing principles, sales techniques, market research methodologies, and the strategic amalgamation of these components within the real-market landscape. His presentation particularly shed light on Bamo Company’s product portfolio, which collaborates with renowned brands such as Mahmood Rice, Altunsa Milk, Mahmood Milk, and Confy Lac Milk.
This engaging session imparted invaluable insights to the department’s students and faculty members, unveiling the practical application of marketing concepts in the ever-evolving and competitive business realm. Dr. Hiwa Mohammed’s expertise and the relevance of the discussed topics undoubtedly enriched the understanding of marketing within the participants.
